Jan 25 2012

Matt Cutts Offers ‘Above the Fold’ Clarification

When Google announced their algorithm change to penalize sites using too many ads, ones that appear above the fold, the first, if not only response was, “how much is too much?” The first, best answer is, thanks to some clarification …

Jan 4 2012

Google Demotes Chrome PageRank Following Paid Link Fiasco

Following the previously reported upon controversy surrounding a marketing campaign for Google’s Chrome browser, Google has apparently decided to devalue its Chrome landing page (in terms of PageRank). At least temporarily. Danny Sullivan at Search Engine Land acquired a statement …

Dec 26 2011

Google On Targeting Parts Of Your Site To Different Locations

Google recently put out a new webmaster help video with Matt Cutts discussing how to target parts of a site to different locations. The exact question Matt addresses in the video is: “Webmaster tools allows site owners to specify a …

Dec 19 2011

Matt Cutts Talks Keyword Density

Google has put out a new Webmaster Help video, featuring (as usual) head of web spam Matt Cutts. This time, Cutts is answering his own question, rather than a user-submitted question. The question is: What is the ideal keyword density: …

Dec 12 2011

Google’s Matt Cutts Does Some Myth Busting

Matt Cutts, Google’s head of webspam, wrote a post on his personal blog telling people to beware of comments appearing on blogs and different sites around the web claiming to be from him when they’re really not. “A lot of …

Dec 1 2011

Google Algorithm: New Updates Announced

Google has been making a big deal about wanting to be more transparent about its search algorithm lately (without revealing the secret sauce too much of course). And so far, I have to say they’re making good on that promise …

Nov 11 2011

Google Raters Guide: Ratings Don’t Directly Affect Rankings

Earlier this year, following the initial roll-out of the Panda update, Google’s Matt Cutts and Amit Singhal did an interview with Wired, in which they talked about people they had rating search result quality. Last month, the raters handbook was …

Nov 9 2011

Google Pubcon Q&A: 24 Takeaways

At Pubcon in Las Vegas today, Matt Cutts and Amit Singhal, two key members of Google’s search team, took the stage to talk about Google search, and answer questions from webmasters. Here are 24 takeaways from what they said: 1. …

Nov 8 2011

Google: Page Speed Affects Rankings In 1 Out Of 100 Searches

With PubCon going on, Google’s Matt Cutts tweeted out a link to what he calls “a special webmaster video for #pubcon”. It’s about how Google determines page speed. Specifically, it’s Matt’s response to a user question: “How does Google determine …

Oct 19 2011

A Panda Meaner Than Google’s, Page Speed & The Beardo

There’s a lot of Google going on in today’s edition of the daily video round-up. That includes a Panda reference, Matt Cutts talking about Page Speed, the Galaxy Nexus and even Eric Schmidt’s wife. But if I’m being honest, Michael …