Aug 14 2009

Average Search CPC Data by Category for July 2009

Average cost-per-click rates in July for Auto, Finance, Retail, and Travel categories.

Aug 11 2009

Survey: U.S. Audience for Video-Sharing Sites Nearly Doubles Since ’06

User-generated video proves most popular with young adults.

Jun 19 2009

Advertising’s Digital Divide

Marketers are hesitant to carry out cross-channel campaigns due to lack of technology.

Jun 9 2009

Dear Google Analytics…

I’m writing an open letter to the Google Analytics folks on behalf of my small business friends around the Web. We’re getting a little frustrated with the product, and the so-called “help” within the platform.

Jun 9 2009

Dear Google Analytics…

I’m writing an open letter to the Google Analytics folks on behalf of my small business friends around the Web. We’re getting a little frustrated with the product, and the so-called “help” within the platform.

Jun 8 2009

Video Search 101, Part 2

Last time, we looked at keyword research, tips on video production, and landing pages for video search. Today, we’ll look at distribution and keyword placement and tracking/analytics

May 26 2009

So I Have this Web Site…

Many small business owners think that building a Web site is an end to itself, and that it will simply market itself. They soon find out there’s more to it, and that’s when the questions begin