Beware The Fake Matt Cutts
One or more people are going around impersonating Google’s head of web spam (and now “Distinguished Engineer”) Matt Cutts, leaving comments on various articles on the web. It’s been going on for a while. Usually, if you pay close enough …
Matt Cutts Offers ‘Above the Fold’ Clarification
When Google announced their algorithm change to penalize sites using too many ads, ones that appear above the fold, the first, if not only response was, “how much is too much?” The first, best answer is, thanks to some clarification …
Google’s Matt Cutts: “Search, Plus Your World” Returns More Than Just Google Content
On Tuesday, Google announced the launch of “Search, Plus Your World,” which is a set of new personalized search features. For a longer explanation, you can read here, but basically, it involves Google suggesting Google+ content and profiles based on …
Google On Targeting Parts Of Your Site To Different Locations
Google recently put out a new webmaster help video with Matt Cutts discussing how to target parts of a site to different locations. The exact question Matt addresses in the video is: “Webmaster tools allows site owners to specify a …
Matt Cutts Sheds More Light On Google’s Quality Raters Process
Internet marketer Jennifer Ledbetter (otherwise known as PotPieGirl) wrote a post last month about the Google Quality Raters (you know, those people Google’s Matt Cutts and Amit Singhal talked about in that famous Wired interview about the Panda update, which …
Google Has “Exciting” Scraper Related Stuff in the Pipeline
Google Webmaster Central tweeted out a new Matt Cutts video today, discussing the Panda update and scrapers. The specific question addressed is: “I understand that the recent farmer update (Panda) gives a penalty for poor content. Given the penalty scrapers …
Google Pubcon Q&A: 24 Takeaways
At Pubcon in Las Vegas today, Matt Cutts and Amit Singhal, two key members of Google’s search team, took the stage to talk about Google search, and answer questions from webmasters. Here are 24 takeaways from what they said: 1. …
Reasons Why Google Toolbar PageRank Would Drop, According to Google
Google’s Matt Cutts posted one of his webmaster help videos discussing Google Toolbar PageRank, why it’s only updated a few times a year, and why webmasters might see their PageRank drop. He also talks about how to get back in …
Google Authorship Markup – An Easier Way
Google really wants people writing web content to start using authorship markup. Not only are they looking to use it as a ranking signal, but it also pushes the Google Profile, which is essentially the backbone of the Google+ user …
Google Launches New Series of Matt Cutts Webmaster Tutorials
Google’s head of web spam, Matt Cutts, has been answering webmaster questions in short videos for quite some time now. The videos have often been quite informative, and have tackled numerous issues that common webmasters face on a day-to-day basis. …