Budwesier’s World Cup Sponsorship Drives U.K. Searches
U.K. searches for the beer brand grew 25 percent week-over-week for the seven days ending June 19.
Hispanic Web Users More Likely to Visit World Cup Content
According to Hitwise, three segments of the U.S. Hispanic population were more likely to visit World Cup-related content than the overall online population.
Searches for World Cup Sponsors Surge in U.K.
Brands sponsoring the World Cup and its competing teams witness growth in searches from U.K. users.
With Bing, Microsoft Grows Share of U.S. Searches by 50 Percent
A year after the launch of the Bing brand, Microsoft’s share of U.S. searches has grown by 50 percent.
Finance and Retail Paid Search Spend Higher in May
Retail advertisers paid 25 percent more for search ads in May than they did during the same period last year.
Facebook Grows Video Audience as Hulu and Others Lose Viewers
Video content on the social network continues to reach more users, while audiences on Hulu, Yahoo, AOL and Microsoft contract.
Facebook Ranked Most Important Site for Social Media Marketing
Majority of marketers’ social media efforts are focused on Facebook and Twitter, survey suggests.
Travel Search Ad Spending Grows Substantially in April
Spending from automotive and retail advertisers also shows strong growth, year-over-year.
Top 10 U.K. Search Terms by Category, April 2010
April’s top 10 search terms by search volume from Hitwise.
Top 10 U.S. Search Terms by Category, April 2010
July’s top 10 search terms by search volume from Hitwise.