Dec 5 2009

How Important Is The Use Of Color In Marketing/advertising?

I would really appreciate it if you could answer these questions, I would really like to know what your thoughts are on this subject! List resources to back up what you have to say (if available)! How important are the use of color schemes in packaging/logos? Can colors create brand loyalty? Can a color be [...]

Aug 15 2009

How Important Is Advertising On A Small Busiess?

Small business finds it pointless to spend money on proper advertising. Even if they spend more but they will get it back in revenue.