Budwesier’s World Cup Sponsorship Drives U.K. Searches
U.K. searches for the beer brand grew 25 percent week-over-week for the seven days ending June 19.
Yahoo’s World Cup Traffic Victories Score For Audi and Visa
Yahoo Sports is beating rival ESPN.com for traffic that’s specific to the global soccer event. But each have benefited from the unprecedented American fervor for the World Cup during the past two weeks.
Hispanic Web Users More Likely to Visit World Cup Content
According to Hitwise, three segments of the U.S. Hispanic population were more likely to visit World Cup-related content than the overall online population.
Searches for World Cup Sponsors Surge in U.K.
Brands sponsoring the World Cup and its competing teams witness growth in searches from U.K. users.
With Bing, Microsoft Grows Share of U.S. Searches by 50 Percent
A year after the launch of the Bing brand, Microsoft’s share of U.S. searches has grown by 50 percent.
Visits to Social Sites Surpass Those to Search Engines in U.K.
U.K. users visited social networking sites more than they did search engines during May, according to Hitwise.
Time Spent on Facebook, Microsoft, and Yahoo Dips in April
Google sees a gain in usage during April thanks largely to YouTube, according to Nielsen.
Travel Search Ad Spending Grows Substantially in April
Spending from automotive and retail advertisers also shows strong growth, year-over-year.
Top 10 U.K. Search Terms by Category, April 2010
April’s top 10 search terms by search volume from Hitwise.
U.K. Online Video Views up 37 Percent in a Year
Facebook was fastest growing site in terms of views.