RIM and Android Eat into Apple’s Mobile Ad Dominance
Share of ad impressions to Apple smartphone devices from Millennial Media’s network falls below 50 percent in May.
Visits to Social Sites Surpass Those to Search Engines in U.K.
U.K. users visited social networking sites more than they did search engines during May, according to Hitwise.
Finance and Retail Paid Search Spend Higher in May
Retail advertisers paid 25 percent more for search ads in May than they did during the same period last year.
Time Spent on Facebook, Microsoft, and Yahoo Dips in April
Google sees a gain in usage during April thanks largely to YouTube, according to Nielsen.
Social Networks and Online News Drive U.K. Internet Growth
Time spent on social networking sites grew 159 percent in a three year period.
Travel Search Ad Spending Grows Substantially in April
Spending from automotive and retail advertisers also shows strong growth, year-over-year.
Travel and Auto Marketers Upped Search Spend in March
Increased investments suggest continued return to health for the sectors.
Online Video Ads More Effective Than TV Among U.S. Viewers
Research also finds repurposed TV spots perform better than tailored online ad creative.
Ask Grows Share of U.S. Searches in March
Google loses share, while Bing remains relatively flat.
YouTube Related U.S. Searches Surpass Those for MySpace in March
Searches for MySpace continue to dip, losing out to social media competitors.