Jul 12 2010

How Does Political Advertising Not Influence Voters?

I have been doing research for a while now on the following statement for my television broadcasting class: “Political advertising influences the way people vote” However I need to find research that DISAGREES with that statement. But it’s hard to find information on it so far. So if anyone has any ideas on how political [...]

Jul 1 2010

Budwesier’s World Cup Sponsorship Drives U.K. Searches

U.K. searches for the beer brand grew 25 percent week-over-week for the seven days ending June 19.

Jun 1 2010

Facebook Ranked Most Important Site for Social Media Marketing

Majority of marketers’ social media efforts are focused on Facebook and Twitter, survey suggests.

May 4 2010

Travel and Auto Marketers Upped Search Spend in March

Increased investments suggest continued return to health for the sectors.

Apr 27 2010

Online Video Ads More Effective Than TV Among U.S. Viewers

Research also finds repurposed TV spots perform better than tailored online ad creative.

Apr 20 2010

Facebook Continues Growth in U.K. as Bebo and MySpace Losses Continue

Facebook continues to dominate over Bebo and MySpace in visits to all Web sites in the U.K.

Apr 16 2010

Hulu Continues to Grow Share of Video Streams in February

Hulu users streamed a record amount of video during February, according to data from comScore.

Mar 19 2010

Average Search CPC Data by Category for August 2009

Average cost-per-click rates in August for Auto, Finance, Retail, and Travel categories.

Mar 19 2010

Average Search CPC Data by Category for September 2009

Average cost-per-click rates in September for Auto, Finance, Retail, and Travel categories.

Feb 26 2010

What Is The Best Low Cost Way Of Advertising My Website?

I have a website about cooking and I want to get alot of traffic but advertising is expensive. Looking for easy low cost ways of advertising my site.