Matt Cutts Offers ‘Above the Fold’ Clarification
When Google announced their algorithm change to penalize sites using too many ads, ones that appear above the fold, the first, if not only response was, “how much is too much?” The first, best answer is, thanks to some clarification …
Google Demotes Chrome PageRank Following Paid Link Fiasco
Following the previously reported upon controversy surrounding a marketing campaign for Google’s Chrome browser, Google has apparently decided to devalue its Chrome landing page (in terms of PageRank). At least temporarily. Danny Sullivan at Search Engine Land acquired a statement …
Google’s Matt Cutts Talks Duplicate Content And Different Languages
Google’s Matt Cutts has put out a video talking about duplicate content. He was responding to the following user-submitted question: Will multilingual translations of one [piece of] content across different websites attract [a] duplicate content penalty? “The simple answer is …
Matt Cutts Talks Keyword Density
Google has put out a new Webmaster Help video, featuring (as usual) head of web spam Matt Cutts. This time, Cutts is answering his own question, rather than a user-submitted question. The question is: What is the ideal keyword density: …
Google Has “Exciting” Scraper Related Stuff in the Pipeline
Google Webmaster Central tweeted out a new Matt Cutts video today, discussing the Panda update and scrapers. The specific question addressed is: “I understand that the recent farmer update (Panda) gives a penalty for poor content. Given the penalty scrapers …
Google Raters Guide: Ratings Don’t Directly Affect Rankings
Earlier this year, following the initial roll-out of the Panda update, Google’s Matt Cutts and Amit Singhal did an interview with Wired, in which they talked about people they had rating search result quality. Last month, the raters handbook was …
Google Pubcon Q&A: 24 Takeaways
At Pubcon in Las Vegas today, Matt Cutts and Amit Singhal, two key members of Google’s search team, took the stage to talk about Google search, and answer questions from webmasters. Here are 24 takeaways from what they said: 1. …
Matt Cutts Has Some Halloween Fun
Matt Cutts posted a video today for Halloween. It’s not a webmaster help video though. It’s a video showing his Halloween costume. He says this is the product of him asking people on Google+ what he should be. He’s dressed …
Google Panda Update: Cutts Confirms Another Tweak
As previously reported, Google’s Matt Cutts tweeted out on October 5 to “expect some Panda-related flux in the next few weeks, but will have less impact than previous updates (~2%).” SearchMetrics has since shared numbers for sites it found to …
Tips for Diagnosing A Drop In Google Rankings, From Matt Cutts
Google has posted a new Webmaster Help video. As usual, Head of Web Spam Matt Cutts has answered a user-submitted question. The question is: “When you notice a drastic drop in your rankings and traffic from Google, what process would …