Apr 18 2014

Google Penalizes PostJoint, Another Guest Blog Network

Google has taken out another guest blog network. This time it’s PostJoint. Techtada tweeted about it to Matt Cutts ( via Search Engine Land ), who responded: @techtada any link or guest blog network that claims to have "zero footprints" is waving a giant red flag. — Matt Cutts (@mattcutts) April 18, 2014 Luana Spinetti says it can “thrive outside of Google”. @mattcutts @techtada PostJoint can still thrive outside of Google and I'm all for that. I really love that service. — Luana Spinetti (@luanatf) April 18, 2014 PostJoint is no longer ranking for a search for its own name. What a great user experience and relevant results! The penalty comes after Google had already penalized MyBlogGuest . When that happened, PostJoint put up a blog post about how it was differerent, in which Saleem Yaqub wrote: We’ve always put quality first even if this means a smaller user base and lower revenues. We are selective about who we work with, and we moderate everything from user accounts, to links, content and participating sites (on average we decline 70% of sites that apply). We’ve always been concerned about footprints, so from day one we’ve had a unique no browsing approach, where nobody can browse or crawl through our site list or user base. Our technology is built from the ground up with a zero footprints principle in mind. Compare this to MBG which is essentially a modified forum that anyone could join and you’ll start to understand the fundamental differences. We work hard to filter out spam and sites made for SEO. Sometimes activity on PostJoint does include follow links but these are mostly surrounded by good content, good blogs, and good marketers. PostJoint is an independent intermediary, we facilitate the connections and streamline the process, but what the users ultimately do is their own choice. Apparently Google doesn’t care about all that. Saleem confirms the penalty in the comments of that post ( via Search Engine Watch ). As we’ve seen, Google has legitimate sites afraid of accepting guest blog posts, and some that do accept them afraid to link naturally . Image via PostJoint

Aug 15 2012

Matt Cutts: Google Updates Will Be Jarring For A While

Google Distinguished Engineer Matt Cutts made a surprise appearance at the Search Engine Strategies conference in San Francisco this morning, dropping a fair amount of knowledge on the SEO community. Bas van den Beld at State Of Search has a liveblogged recap of the session. He paraphrases Cutts: When people asked Cutts about the next Penguin Update he thought: You don’t want the next Penguin update, the engineers have been working hard…We are constantly improving. The updates are going the be jarring and julting for a while. Emphasis added. Cutts also talked briefly about Google’s relationship with Twitter data. More paraphrasing from the liveblog: Danny [Sullivan] asks ‘Can’t you see how many times a page is tweeted? I can see it, I could call you’. Cutts: we can do it relatively well, but if we could crawl Twitter in the full way we can, their infastructure wouldn’t be able to handle it. Cutts talked about a variety of search-related topics, including Knowledge Graph, SEO, the Penguin update, Webmaster Tools, etc. He also noted that the Google Search Quality team is now the Knowledge team. Here’s some paraphrasing from attendees on Twitter: Follow @glemarchand Guillaume Lemarchand @glemarchand RT @sewatch : Twitter blocked @google from crawling the site at all after the firehose deal ended. – @mattcutts #SESSF   Reply  ·   Retweet  ·   Favorite 5 minutes ago via Echofon  · powered by @socialditto Follow @jwfell Jason Fell @jwfell “It was my mistake when I said too much #SEO is a bad thing.” Panda and Penguin are about getting rid of spam. ~ @mattcutts #SESSF   Reply  ·   Retweet  ·   Favorite 4 minutes ago via web · powered by @socialditto Follow @nickroshon Nick Roshon @nickroshon Penguin – not bad to do “too much SEO” – just too much “bad SEO” – good SEO is still good #SESSF @mattcutts   Reply  ·   Retweet  ·   Favorite 7 minutes ago via Twitter for iPad  · powered by @socialditto Follow @LucidAgency Lucid Agency @LucidAgency @mattcutts “its cheaper to do SEO Legit than it is Blackhat” #sessf   Reply  ·   Retweet  ·   Favorite 1 minute ago via Twitter for Android  · powered by @socialditto Follow @jenstar Jennifer Slegg @jenstar Google Search Quality is now called Google Knowledge #sessf @mattcutts   Reply  ·   Retweet  ·   Favorite 2 minutes ago via web · powered by @socialditto Follow @chrisguitarguy Christopher Davis @chrisguitarguy Wikipedia doesn’t care about traffic: they don’t sell ads, their revenue is not dependent on traffic. They like the knowledge graph. #sessf   Reply  ·   Retweet  ·   Favorite 4 minutes ago via web · powered by @socialditto Follow @sewatch Search Engine Watch @sewatch Social signals – are followers signals? @mattcutts says its a “potential” signal but @google can’t access a lot of FB, for example #SESSF   Reply  ·   Retweet  ·   Favorite 16 minutes ago via Twitter for BlackBerry®  · powered by @socialditto Follow @Brafton Brafton @Brafton @mattcutts : Search quality/ knowledge team doesn’t care about how much money @Google makes – they focus on what’s good for user #SESSF   Reply  ·   Retweet  ·   Favorite 58 seconds ago via web · powered by @socialditto Follow @schachin Kristine Schachinger @schachin @MattCutts “We don’t care whether we make money or lose money. … The question is.. Is this good for the user?” #SESSF   Reply  ·   Retweet  ·   Favorite 1 minute ago via Janetter for Mac  · powered by @socialditto Follow @scottpete Scott Pete @scottpete Google’s @mattcutts emphasizes creation of original content, and viewpoints to deliver unique value #SESSF   Reply  ·   Retweet  ·   Favorite 5 minutes ago via Twitter for iPhone  · powered by @socialditto Follow @jenstar Jennifer Slegg @jenstar Google keeps old versions of the algo so they can compare old results versus new. How fun it would be to play with that! #sessf @mattcutts   Reply  ·   Retweet  ·   Favorite 6 minutes ago via web · powered by @socialditto Follow @sewatch Search Engine Watch @sewatch If your only value as a publisher are quick facts, yes, you should be worried @Google will answer that – @mattcutts #SESSF   Reply  ·   Retweet  ·   Favorite 7 minutes ago via Twitter for BlackBerry®  · powered by @socialditto Follow @jwfell Jason Fell @jwfell “Webmasters who want to get as much visibility as possible should look at the spectrum of value you’re adding.” ~ @mattcutts #SESSF   Reply  ·   Retweet  ·   Favorite 8 minutes ago via web · powered by @socialditto Follow @sewatch Search Engine Watch @sewatch @mattcutts – If we sit still, some other company will launch this awesome voice search, I dunno, call it Siri… LOL #SESSF   Reply  ·   Retweet  ·   Favorite 3 minutes ago via Twitter for BlackBerry®  · powered by @socialditto Follow @nickroshon Nick Roshon @nickroshon “Google is more of an information company, not just search” #SESSF @mattcutts   Reply  ·   Retweet  ·   Favorite 2 minutes ago via Twitter for iPad  · powered by @socialditto Follow @Brafton Brafton @Brafton Users HAVE to come first or searchers will ditch Google, but web IS websites, & it needs to be good for webmasters too. @mattcutts #SESSF   Reply  ·   Retweet  ·   Favorite 3 minutes ago via web · powered by @socialditto Follow @mwilton13 Mike Wilton @mwilton13 Google’s aware that knowledge graph, etc. can impact webmasters, but users have to come first or they’ll go somewhere else @mattcutts #sessf   Reply  ·   Retweet  ·   Favorite 4 minutes ago via TweetDeck  · powered by @socialditto Follow @jenstar Jennifer Slegg @jenstar Google has seen over 30 trillion urls & has 100 million searches a month. #sessf @mattcutts   Reply  ·   Retweet  ·   Favorite 54 seconds ago via web · powered by @socialditto Follow @matt_mcgowan Matt McGowan @matt_mcgowan don’t put much credibility in the +1 button when it comes to SEO at this point via @mattcutts @SESConf SF #SESSF   Reply  ·   Retweet  ·   Favorite 2 minutes ago via Twitter for iPhone  · powered by @socialditto Follow @McCormickDavid David McCormick @McCormickDavid Google+ influence on SERPs has been lessened in recent months – @mattcutts #sessf   Reply  ·   Retweet  ·   Favorite 3 minutes ago via HootSuite  · powered by @socialditto Follow @jenstar Jennifer Slegg @jenstar No boost for google properties just like there is no boost for payment. We want people to trust google. @mattcutts #sessf   Reply  ·   Retweet  ·   Favorite 3 minutes ago via web · powered by @socialditto Follow @mwilton13 Mike Wilton @mwilton13 Google’s goal is to move in the direction to give you actionable advice for improving your website via webmaster tools @mattcutts #sessf   Reply  ·   Retweet  ·   Favorite 59 seconds ago via TweetDeck  · powered by @socialditto Follow @sewatch Search Engine Watch @sewatch If you have products, get user reviews or write your own descriptions, be original instead of duplicating content – @mattcutts #SESSF   Reply  ·   Retweet  ·   Favorite 1 minute ago via Twitter for BlackBerry®  · powered by @socialditto Follow @schachin Kristine Schachinger @schachin “Duplicate content has been handled consitently for a long time” (If the only text that everyone else has on theirs that is an issue #SESSF )   Reply  ·   Retweet  ·   Favorite 3 minutes ago via Janetter for Mac  · powered by @socialditto Follow @sewatch Search Engine Watch @sewatch If you build the kind of site that will stand the test of time, you’re not going to be that affected by Penguin – @mattcutts #SESSF   Reply  ·   Retweet  ·   Favorite 4 minutes ago via Twitter for BlackBerry®  · powered by @socialditto Follow @SEOChester SEO Chester @SEOChester I like this quote… “ @sewatch : Anyone can compete with Google if they can crawl better, index better, rank better – @mattcutts #SESSF ” #SEO   Reply  ·   Retweet  ·   Favorite 54 seconds ago via Twitter for iPhone  · powered by @socialditto

Jul 1 2010

Budwesier’s World Cup Sponsorship Drives U.K. Searches

U.K. searches for the beer brand grew 25 percent week-over-week for the seven days ending June 19.

Jun 29 2010

Yahoo’s World Cup Traffic Victories Score For Audi and Visa

Yahoo Sports is beating rival ESPN.com for traffic that’s specific to the global soccer event. But each have benefited from the unprecedented American fervor for the World Cup during the past two weeks.

Jun 25 2010

Hispanic Web Users More Likely to Visit World Cup Content

According to Hitwise, three segments of the U.S. Hispanic population were more likely to visit World Cup-related content than the overall online population.

Jun 22 2010

RIM and Android Eat into Apple’s Mobile Ad Dominance

Share of ad impressions to Apple smartphone devices from Millennial Media’s network falls below 50 percent in May.

Jun 21 2010

Searches for World Cup Sponsors Surge in U.K.

Brands sponsoring the World Cup and its competing teams witness growth in searches from U.K. users.

Jun 15 2010

With Bing, Microsoft Grows Share of U.S. Searches by 50 Percent

A year after the launch of the Bing brand, Microsoft’s share of U.S. searches has grown by 50 percent.

Jun 11 2010

Visits to Social Sites Surpass Those to Search Engines in U.K.

U.K. users visited social networking sites more than they did search engines during May, according to Hitwise.

Jun 8 2010

Finance and Retail Paid Search Spend Higher in May

Retail advertisers paid 25 percent more for search ads in May than they did during the same period last year.